And we have fun doing it. I promise.
MY STORY
I started in 1997, and the internet and my career were in their infancy.
Hi! I'm Jenn Prochaska (Pro HASS kah), a Message Strategist & Copywriter. I have nearly 30 years of experience in sales, marketing and messaging.
Growing up in digital marketing, I've written for brands like Toyota, Mercedes-Benz, Oreo Cookie, Stonyfield Organic, Nissan/INFINITI, Kraft Foods, Cleveland Clinic and American Greetings.
I’ve written websites + more for every size of business in just about every industry, from the big brands to banks, local plumbers, therapists and nutrition coaches. I’ve launched technology and health businesses.
I've worked at agencies, led in-house creative teams, and written just about everything possible. Today, 6- and 7-figure businesses trust me to write their foundational messaging and websites — the very same thing I now teach.
I believe that every business of every size deserves access to expert messaging.
I empower entrepreneurs. You need messaging to fuel your business.
And that's exactly what you'll get here.







My pet peeves
Influencers disguised as copywriters
Designers who say they write copy*
The phrase "Marketing is magic." It's not.
Copywriting best practices that negate brand voice
People giving me AI-generated feedback
*There are very very very few that can actually pull this off.
My mission is to empower ambitious businesses through memorable, differentiating and authentic brand messaging.
LIVE ENTHUSIASTICALLY: I love a good story, and I can’t wait to dive into yours.
ACHIEVE TOGETHER: You can trust I’ll do everything in my power to help you get where you want to go.
EMPOWER SMALL: When people are given the opportunity to put food on the table by doing what they love, they experience gratitude, pride and sincere fulfillment. That’s a cycle we want to empower.
KEEP IT REAL: I don’t care about the Oxford comma. Aren’t there better battles to pick?
How boring would the world be if we were all the same? No, thanks.
Anyone associated with The Write Difference celebrates diversity. We value basic human rights for all, regardless of sex, gender, race or sexual orientation.
All are welcome here.🏳️⚧️
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